Vintage Label Resource

Daniel Green

In 1881, Daniel Green, a young travelling shoe salesman for the Wallace Elliot Company in New York city, visited Dogelville New York and was shown a pair of felt shoes made from waste piano felt made at the local mill. These felt shoes were worn by many of the factory workers to keep their feet warm while working on the cold concrete floors.

Daniel spotted a business opportunity and persuaded the mill owner to make the felt slippers available to the shoe trade. Daniel and his brother William became the sole agents of the business which was soon a big hit. A year later the brothers sold 600 pairs and by 1884 sales rose to 24,000. In 1885 the felt shoes and slippers were made with felt heels and could be worn either in the street or in the boudoir. Fancy coloured felt was added to the white piano felt soles and sales jumped to 75,000 pairs. 

c1950s Daniel Green magazine advert (courtesy of Nesster Flickr CC BY 2.0)

Daniel Green continued adding new footwear styles specialising in luxurious but affordable slippers to be worn in the boudoir, while hostessing and even out of the house. Catalogues from the 1940s show elegant heeled slippers in satin or velvet often featuring a bow, pom pom or a rosette- the epitome of elegance in the boudoir. The company continues to this day making a wide variety of shoes and slippers.


With guest writing by our favourite A. Sofield

Halcyon Days Vintage collection